We equip you with innovative tools, strategic support, and seamless solutions that strengthen your path and drive consistent.
DISTRIBUTORS
See where your trade dollars
actually land.
Through TrackMax+, suppliers get real-time, operator-level visibility into trade spend performance, purchasing data, and distributor program ROl - powered by the most comprehensive program database in foodservice.



Why suppliers choose TrackMax+.
See exactly how your products move through distribution to the operator level.Real-time purchasing data at the account and item level — detail that big data aggregators can't provide.
Stop investing trade dollars based on assumptions. Align programs with actual purchasing behavior. Track promotional case movement against a baseline and measure what's actually working.
Reach the right operators with the right products at the right time. Create, launch, and track marketing campaigns through distributor partners — with precision, not guesswork.
Why suppliers choose TrackMax+.
Consolidate all sales, purchase, and program data into a single source of truth. Identify and capture earned income that manual processes miss — redistributor sales, pass-throughs, samples, returns, and more.
Replace manual tracking with automated rebate, allowance, and program workflows. Manage dependencies, clawbacks, and SLA exemptions in real time. Reduce errors and give your finance team hours back.
Negotiate with shared data. Resolve discrepancies faster. Unlock incremental revenue with real-time visibility into every supplier agreement, program performance metric, and outstanding claim.
See exactly how your products move through distribution to the operator level. Real-time purchasing data at the account and item level — detail that big data aggregators can't provide.
Stop investing trade dollars based on assumptions. Align programs with actual purchasing behavior. Track promotional case movement against a baseline and measure what's actually working.
Reach the right operators with the right products at the right time. Create, launch, and track marketing campaigns through distributor partners — with precision, not guesswork.
Consolidate all sales, purchase, and program data into a single source of truth. Identify and capture earned income that manual processes miss — redistributor sales, pass-throughs, samples, returns, and more.
Replace manual tracking with automated rebate, allowance, and program workflows. Manage dependencies, clawbacks, and SLA exemptions in real time. Reduce errors and give your finance team hours back.
Negotiate with shared data. Resolve discrepancies faster. Unlock incremental revenue with real-time visibility into every supplier agreement, program performance metric, and outstanding claim.
Consolidate all sales, purchase, and program data into a single source of truth.Identify and capture earned income that manual processes miss — redistributor sales, pass-throughs, samples, returns, andmore.
Replace manual tracking with automated rebate, allowance, and program workflows.Manage dependencies, clawbacks, and SLA exemptions in real time. Reduce errors and give your finance team hours back.
Negotiate with shared data. Resolve discrepancies faster. Unlock incremental revenue with real-time visibility into every supplier agreement, program performance metric, and outstanding claim.
Connected to both sides of the supply chain.
TrackMax+ is the only platform that gives suppliers real-time visibility into how trade dollars perform — from distributor programs all the way down to operator purchasing behavior.
Trusted by thousands worldwide, our platform delivers fast, secure experiences with 24/7 support.
By the numbers.
Trusted by thousands worldwide, our platform delivers fast, secure experiences with 24/7 support.
Every module is fully integrated. Rebate data feeds Insights. Insights feeds CRM.CRM drives Trade Show strategy. Nothing lives in a silo.
What you get on the platform.
DATA & ANALYTICS
Actionable sales intelligence
Consolidated, normalized data across distributors — down to the account and item level. Identify market share changes, competitor activity, and product gaps with reporting you can't get from big data aggregators.
Item-level mapping rolled up to your product catalog
Market share, competitor share, and void analysis reports
Lead generator reports with qualified operator lists
Unlimited dashboard access with customizable filters
CAMPAIGN EXECUTION
Digital marketing through distributor partners
Create targeted campaigns, submit content, and reach operators directly through the distributor network. Track promotional case movement and post-promo sales to measure what's actually working.
Create target lists and campaign content in-platform
Automated workflow: supplier creates, distributor approves, platform sends
Track case movement against baseline and post-promo effectiveness
Text, images, videos, recipes, and coupons — all supported
GROWTH & STRATEGY
White space & void analysis
Find operators buying competing products. Identify product gaps at the customer and SKU level. Build qualified lead lists that your sales team can act on immediately.
White space analysis to uncover new business opportunities
Product void reports by category, brand, and account
Strategic conversion target lists for your sales team
Year-over-year performance tracking across distributors
CORE MODULE
Program Management
The engine of TrackMax+. Consolidate every purchase-based and sales-based program — redistributor sales, pass-throughs, buying group clawbacks, SLA exemptions — in one system that your ERP was never built to handle.
End-to-end management of all rebate and allowance programs
Track every dependency, exemption, and exclusion in real time
Direct ERP integration with multi-supplier program support
Change program schedules by product or program instantly
[Program Management UI]
SUPPLIER COLLABORATION
Allowance Negotiation
Stop negotiating allowances over email and phone. Dynamic worksheets let you propose, negotiate, and approve directly with suppliers — with full visibility for both sides.
Dynamic negotiation worksheets by vendor and customer
Customized supplier views with sales data and recommended allowances
All contracts and commitments in a single, real-time show book
Variance tracking at a glance
[Allowance Negotiation Ul]
[Insights Dashboard ul]
BUSINESS INTELLIGENCE
Insights & Analytics
Gross margin alone doesn't tell the full story. Layer earned income on top to see true customer profitability — then use that data to make smarter pricing, mix, and account decisions.
True customer profitability: earned income + gross margin
Performance tracking by supplier, category, rep, and SKU
Account penetration tools to surface hidden revenue
Unlimited configurable reports and personalized dashboards
SALES & MARKETING
Impact CRM
Prospecting, campaign execution, and account management powered by your actual sales data. No file transfers. No manual reconciliation. One platform for the full sales and marketing cycle.
Map prospects to existing routes with industry-leading tools
Create, send, and track digital campaigns without leaving the platform
Auto-generated dashboards with account health and purchasing habits
At-risk flagging and auto prospect-to-customer conversion
[impact CRM UI]

Empowering your journey toward growth
Unlock new opportunities with powerful solutions designed to strengthen your progress and fuel continuous business.
Transforming growth through smart innovation


What distributors are saying.
We're foodservice people with good data.
Our advisory team works alongside your team - handling the execution so you can focus on strategy.
Category analysis, competitive analysis, and opportunity research. We handle hundreds of report requests from suppliers every month.
We generate qualified leads, build marketing content, and provide campaign stats and billback reports so your initiatives deliver.
Quarterly strategic reviews focused on your business objectives. We collaborate on action plans across divisions, then help execute them.
Consolidate all sales, purchase, and program data into a single source of truth.Identify and capture earned income that manual processes miss — redistributor sales, pass-throughs, samples, returns, andmore.
Replace manual tracking with automated rebate, allowance, and program workflows.Manage dependencies, clawbacks, and SLA exemptions in real time.
Negotiate with shared data. Resolve discrepancies faster. Unlock incremental revenue with real-time visibility into every supplier agreement, program performance metric, and outstanding claim.










